Why World Class?

Since its launch in 2009, Diageo Reserve WORLD CLASS has been instrumental in transforming fine drinking and cocktail culture around the world. Now in over 60 countries, it has supported, educated and inspired over 250,000 bartenders through its training and advocacy programme. WORLD CLASS Bartender of the Year competition brings together the best bartending talent from around to globe to decide who will be crowned the world’s best bartender.

Latest World Class News

Featured Story
How fire can help you make smokin’ hot cocktails

It may seem as though fire has no place behind a bar. Temperature is always a consideration for bartenders, of course, but it’s usually about making ...

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